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"I'm writing a project on why Euro Disney (sic) failed. Can you help?"

In response to this single most common (indeed, almost daily!) question that I receive about the park, I'd be grateful if you'd bear the following points in mind:
  1. If anyone had done the slightest bit of basic research for themselves, they'd have discovered that for the past three years the theme park has been called Disneyland Paris, not Euro Disney.
  2. During the 12 months to September 1996, the park attracted some 11.7 million visitors - that's over a million more people, for example, than visited the Disney-MGM Studios or EPCOT at Walt Disney World in Florida. Disneyland Paris is actually Europe's most visited tourist attraction, and the third most popular theme park in the world (just behind Disneyland California and The Magic Kingdom at Walt Disney World in Florida).
    Disneyland Paris has hardly "failed".
  3. I maintain this rather large and completely unpaid FAQ in order to provide as much information as I can about Disneyland Paris for anyone who is genuinely interested in the park. I do not have lots of extra unpublished 'inside' information to help you with your particular school/college/university/whatever project on the structure and financial success (or otherwise) of the park. All of the computer-readable information that I hold about Disneyland Paris is contained within this FAQ, and I don't have the time to go over the same ground again and again by email too. Please consult the relevant sections to see who you need to contact for more information. Start with 4.2 below for addresses and phone numbers, and 4.14 for Internet resources.
  4. For an academic look at the cultural problems faced by Disney in setting up the park, check out "The Walt Disney Company's Euro Disneyland Venture: A study in corporate foreign expansion" written by Lyn Burgoyne, which is available on the net at http://www.oitc.com/Disney/Paris/LynEuroDisney.html.
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